Decisions based on real numbers instead of gut feeling
If you do not know what your activities really deliver, you make decisions in the dark. We make sure your data is right, that you understand it and that it shows you what to do next
What changes when your data foundation is right
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01
You know what really works
Not what looks good. What actually brings inquiries, which campaign converts and where budget is wasted.
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You make better decisions faster
No long discussions about opinions. The data shows what is and what makes sense next.
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Your campaigns get better over time
Anyone who optimises has a foundation. Anyone without clean data optimises into thin air.
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You are GDPR-compliant and on the safe side legally
Clean tracking means not only better data but also a setup that meets the legal requirements in the DACH region.
What we do for you
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01
Google Tracking
A clean tracking setup for all Google channels so that you know what your activities really deliver.
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02
Meta Tracking
A complete data foundation for your Meta campaigns, based on the Pixel and the Conversions API.
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E-Com Tracking
Seamless tracking for your online shop, from the first product view to the completed purchase.
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Data preparation
Turning raw data into clear grounds for decisions that you understand and can use yourself.
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AI-driven data analytics
Spotting patterns, predicting developments and making decisions on the basis of AI-supported analysis.
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What data analytics means for businesses in the DACH region today
Data analytics in digital marketing describes the systematic collection, preparation and evaluation of user data in order to make marketing decisions on a factual basis. For businesses in the DACH region that means knowing which campaign triggered which inquiry, where visitors drop off and which activities pay off.
The problem many businesses have is not that there is no data. It is that the data is wrong. Ad blockers and browser restrictions mean that up to 30 to 40 per cent of all conversion data is lost when the tracking is not built correctly. That means decisions based on incomplete information.
Server-side tracking is the answer to this problem today. Tracking data is no longer sent directly from the user's browser to third parties but routed through your own server first. That reduces data loss, improves data quality and at the same time makes a GDPR-compliant implementation possible.
For businesses that invest in SEO, Google Ads, Meta Ads or other channels, clean tracking is not an optional extra but the foundation that makes optimisation possible at all.
We make sure the numbers you see match the numbers that really happen
Many businesses make decisions on the basis of data they believe to be correct. We regularly see setups where a considerable share of the conversions is not recorded, is attributed wrongly or is distorted by faulty configuration.
We analyse, clean up and build tracking setups that are reliable, GDPR-compliant and built so that they really help you make better decisions.
No one-size-fits-all, no standard packages. Only what really suits your business.
Vorarlberg is our home. The DACH region is our market.
Frequently asked questions about data analytics
My tracking is already running. Why should I have it looked at again?
Because many setups deliver data that looks good but is not right. Ad blockers, browser restrictions and faulty configurations mean that a considerable share of the actual conversions is not recorded. We show you honestly what your setup really measures.
What is server-side tracking and do I need it?
Server-side tracking routes data through your own server before it is passed on to third parties. That reduces data loss from ad blockers and is friendlier to GDPR at the same time. Whether it makes sense for you depends on your setup.
Is my tracking GDPR-compliant?
That depends on the concrete implementation. We analyse your setup and tell you honestly what is GDPR-compliant and what has to be adjusted.
What does a tracking setup cost?
That depends on scope and complexity. In the initial call we look together at what makes sense and what pays off for you.
Do you only work in Vorarlberg?
No. We work with clients across the DACH region. Vorarlberg is our home, the rest is our market.
Let us look at whether your data really shows what happens in your business
A short conversation. No pitch, no pressure. You tell us what your setup looks like today, we listen and tell you openly what we see.